When Is the Right Time to Get a Business Valuation? (5 Key Signs)

18.11.25 03:16 AM - By John Kearney

When Is the Right Time to Get a Business Valuation? (5 Key Signs)

Most business owners only think about valuation when they’re ready to sell, but by then, it’s often too late to make meaningful improvements. A business valuation isn’t just for buyers and sellers; it’s a strategic management tool that helps owners make better decisions, attract investors, and plan for succession.

Here are five clear signs it’s time to get a professional business valuation.

1. You’re Considering Selling or Bringing in a Partner

Before negotiations begin, you need an objective baseline value. A valuation helps you set realistic expectations and avoid underpricing your equity.


2. You’re Planning for Retirement or Exit

Valuation gives you clarity on what your business is worth today, and what needs to change to reach your desired number before you exit.


3. You’re Seeking Financing or Investors

Banks, private equity firms, and investors rely on verified valuations to assess company risk. Having one ready increases your credibility and speeds up due diligence.


4.Major Changes Are Happening

Mergers, acquisitions, management transitions, or even new market entries can all impact business value. A valuation before and after such changes gives you a measure of the real impact.


5. You Want to Track Business Growth Objectively

Valuations aren’t one-time events. Having one every 1–2 years helps you track progress, improve value drivers, and make data-driven decisions.


How Often Should You Get a Valuation?

For most small and mid-sized businesses, a valuation every 12–24 months is ideal, or immediately after major financial or ownership events.

Next Step: Find Out What Drives Your Business Value

Learn more about the eight value drivers that impact company worth in our Value Driver Series.
When you’re ready, explore our
Business Valuation Services to get started.